About Ornamart

Organising fashion jewellery commerce in India

Ornamart is an app-first marketplace connecting fashion and imitation jewellery customers and sellers.

The opportunity

India's fashion jewellery market is large but substantially fragmented and unorganised. Product discovery, seller communication, payments, and delivery often happen across separate social-media chats and offline processes. Ornamart brings these activities into one structured digital marketplace.

Our product

The Ornamart mobile app helps customers discover jewellery through products, categories, seller stores, and short product clips. It supports browsing, ordering, digital payments, shipping assistance, and order tracking in one place. Sellers can create a digital storefront, list products, and reach customers beyond their existing social-media audience.

Who we serve

Customers

Discover jewellery for personal shopping, customer orders, or business sourcing.

Sellers

Independent sellers, manufacturers, and suppliers can showcase products and reach customers through one digital storefront.

Our roadmap

  1. Hyderabad firstOnboard initial sellers, grow the catalogue, and validate reliable marketplace operations in Hyderabad.
  2. Expand to high-volume marketsScale seller and customer coverage across Maharashtra, Karnataka, Delhi, Gujarat, Rajasthan, Punjab, and Tamil Nadu.
  3. Serve all of IndiaExpand nationwide with broader seller tools, product discovery, and dependable commerce operations.

Our team

Mineel Eppa

Founder & Managing Director

Leads Ornamart's product, technology, marketplace operations, and company strategy.

Mithra Eppa

Director

Supports company governance and the development of Ornamart's marketplace operations.

Company details

Legal name
Ornamart E-commerce Marketplace Private Limited
Corporate Identity Number
U47910TS2026PTC211540
DPIIT recognition
DIPP263508
Based in
Hyderabad, Telangana, India

Explore Ornamart

Available now for Android. The iOS app is coming soon.